Psycology of Selling
Improve your selling game
Psychology of Selling
Looking to improve your selling skills?
20% of sales professionals bring in 80% of the revenue. Learn the skills necessary to become a top performer and achieve your sales goals.
Sales professionals are the rockstars that keep all businesses running. Their survival is based on sales professionals bringing in deals.
Sales offers a rewarding and varied career with strong growth prospects.
This five day course is designed for sales professionals looking for practical techniques to improve their game. This course will provide you with an overview of the sales process, from prospecting through to closing the deal. It will take the fundamentals and develop your sales skills and techniques to enable you to think about the opportunity to understand the best approach. You will be taught consumer behaviour, customer segmentation and targeting to tailor your sales efforts to match what the customer expects. This course is designed to enable you to quickly analyse the sales opportunity and adapt your sales approach to achieve maximum results.
Develop your skills to help customers identify their needs and provide solutions to those need. Sales professionals add value to the sales process by providing the customer with relevant information, providing customers with insights and new ways of looking at problems.
Prospecting is the one task that will directly impact a sales professionals performance. Successful sales professionals are those who spend the majority of their time prospecting. The quality of the prospecting efforts can boost the number of meetings booked and therefore deals closed. Learn effective techniques from experienced sales professionals Spend less time chatting to receptionists and more time dealing with decision makes by implementing effective prospecting techniques. Grab your prospects attention with tailored interest getters.
Build trust by demonstrating your competence and understand how to take control of the sale process to maintain the customers confidence.
Ineffective sales people waste time speaking to prospects who are not interested in buying. Effective sales people qualify buyers. This will allow you to spend your time with potential buyers, and spend your otherwise wasted time to improve prospects.
Our world class instructors have advanced qualifications and industry experience working for some of the largest international brands and can pass the insight on to you.
Innoversity is a market leading education provider dedicated to enabling people to make the most out of technology. We offer courses in Project Management, Digital Marketing, Web Development, Software Development, Design, Data, AI, Cyber, Cloud, Networking and Business Applications.
Learning Path
Develop you sales skills
The Psychology of Selling
Understand the impact of mentality on your personal selling journey. Gain insight into motivational techniques to achieve success
Consumer Buyer Behaviour – Understand the thoughts and actions of consumers before and during the sales. Examine how this impacts on the sales process.
Organisational Buyer Behaviour
Organisations act differently to consumers. Learn how to optimise your sales techniques to appeal to business buyers
Segmentation and Targeting
Tailor your messaging and approach based on your customer. Learn how to identify your customers wants and interests based on key demographics.
Creating a Personal Selling Strategy
Combine buyer behaviour and segmentation and targeting to adapt your sales approach to resonate with the customer as an individual
Effective Prospecting Break through the noise and gain your prospect’s interest.
Qualifying Buyers
Rookie sales executives waste time chasing prospects who like to chat, but are not ready to buy. Quality your prospect to ensure you save yourself time, energy disqualifying prospects who are not ready to buy.
Booking Meetings
Increase the number of meetings booked with quality prospects
Identifying Need on Discovery Calls Explore how to ask the right questions to discover your prospects needs and motivations
Positioning Products and Services
Don’t pitch. Position! Tailor your offer to solve your clients problems. Pitching the right way will increase your win rate.
Objection Handling
Objections are natural part of the sales process. Understand the different types of objections and how to handle them. Learn how to provide your prospects with the confidence to buy.
Negotiation
Gain insight into basic negotiation tactics to provide your client with the best available offer
Closing
Never sweat asking for business again. Learn how to bring the sale to a natural close and win business.
Following up
Develop long term relationships with customers by following up. Ensure your customers are satisfied and collect social proof to develop future business.
Complete your course!
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Skills Covered
Course Instructors
Career Development
Sales is an in demand skill set required in a number of industries including IT, Engineering, Manufacturing, Construction, Healthcare and Education. Project Managers take business change from concept, through planning and execution. This is a highly transferrable skill set.
Average Salary
Source: Glassdoor
Source: Glassdoor
Source: Glassdoor
Job Opportunities
Source: Indeed
Source: Forbes
Source: Linkedin
The following employers are recruiting Sales Professionals
Skills Development
After successful completion of this course, you could progress on to
Social Selling
Turn your social media channels into a profitable sales channel. Grow your network, build relationships…
Personal Selling Skills
Getting started in sales? This course is for you. The two-day Personal Selling Skills course…
Workplace Productivity
Digital Learning Platform
You can access our innovative digital learning platform on any device. At home, in the office or on the move. Learn where suits you best
Everything you need
All the learning materials are included in this course